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What do you get in return for blogging?

Monday, September 28, 2009 by Stephanie West
It's easy for me to tell you to blog - especially to blog for business.  I can easily list the profits of blogging:

  • Your return on investment (ROI).
  • 80-90% of clicks happen in organic search.
  • The measurable benefits.
  • You'll drive traffic with your blog.
  • Generate leads.

Those are some measurable benefits of corporate blogging.  But what fun is it for me to just tell you the benefits of blogging?  That would be boring - and no fun.  Wouldn't you rather read about someone else's success story?! 

http://images.google.com/imgres?imgurl=http://farm4.static.flickr.com/3316/3272144112_0caf4e6966_m.jpg&imgrefurl=http://investornation.com/blog/&usg=__GDPclmhI2-Li4tZfp7s2i9hbRAU=&h=163&w=131&sz=6&hl=en&start=15&sig2=cRZEm1U1jK2QeByLG_tJww&um=1&tbnid=zL_NOsgm9ls--M:&tbnh=98&tbnw=79&prev=/images%3Fq%3Dinvestor%2Bnation%26hl%3Den%26client%3Dfirefox-a%26rls%3Dorg.mozilla:en-US:official%26sa%3DN%26um%3D1&ei=2hPBSvjkHaHUNI7O4b4GOne of our clients, Investor Nation, describes their own blogging experience.  Investor Nation is a wholesale real estate investment company that has been blogging since February of 2009.  Since then, 35% of their keywords are ranking in the Top 10 in Google.  That's great for a blogging platform that has been around for less than a year!

Investor Nation has been able to gain an edge over their competitors and generate leads that they wouldn't have been able to do otherwise.  Their return on investment from Compendium's corporate blogging software is great!  Investor Nation is found in organic search - which is the concept of the platform. 

Read more client testimonials and hear the benefits of corporate blogging from THEM!

If you'd like more information on Compendium after reading the client testimonials, click here to schedule a demo with one of our blog experts and receive a $50 Starbucks card!

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