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Want to know your employees better? Invite them to blog.

Monday, January 21, 2008 by Marty Bird
We've added a few new faces to our staff lately. And, since our days are often packed with the many responsibilities inherent to a small start-up, we may not get a chance to get to know these new employees as quickly as we would like.

Since we're all about corporate blogging, everybody on staff hones their writing skills and contributes to our SEO goals by adding content to their blog a few times each week. I finally had a chance to read through our staff blogs. Wow! What a great learning experience! Our employees are very creative bloggers and all have a take on how blogging can help an organization to reach its goals. I’m very impressed and it makes me wonder why some are hesitant to open the blogging doors to their employees. As an employer or a manager of staff, you instantly not only learn more about your people, you get the SEO benefit of their frequent, relevant content. Additionally, as one of those "employee bloggers," I find it rewarding to be able to express myself via blogging. It’s great exercise for my mind!

Links to our staff blogs:

Shawna Mullen

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