In the spirit of the Halloween here are five fabulous tricks to help you get the treat (business blogging leads). 1. Use images of people. People respond to people and buy from people. Just make sure that the person in the image is looking at the action you want them to take not away from it.
2. Eye-catching colors are always good to use - in moderation of course. Get my attention but don't overpower me.
3. Say something that will really get them to think. Starting a CTA with a question is always a good start.
4. Make sure your offering a variety of Calls To Action. Your corporate blog will have visitors that are ready to purchase right now as well as visitors that are only ready to commit to a newsletter. Don’t miss out – cater to all of the groups.
5. Never give it away for free. Make sure you capture your visitors data.
While creating quality CTAs can be tricky don't worry we are here to help. Just reach out to your client success manager for strategy and guidance around improving your CTAs.
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