The purpose of this blog is to bring the most relevant information to clients. On this blog we will be discussing the latest advances in the world of blogging&SEO, blogging platform enhancements, as well as contests&promotions offered only to clients.
The purpose of this blog is to bring the most relevant information to clients. On this blog we will be discussing the latest advances in the world of blogging&SEO, blogging platform enhancements, as well as contests&promotions offered only to clients.
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Posted Friday, December 19, 2008 by
Compendium Client Marketing
The Holiday $1k Blogging Spree was a huge success with individual bloggers creating up to 13 times the amount compared to last month.
The winner was announced during the Webinar: Spice Up Your Blogs yesterday. It was a great Webinar chalked full of information. If you missed it don't worry a replay will be available.
If you missed the Webinar I am sure your wondering who won the $1k raffle. The winner of the raffle is....DRUMROLL...
Adam Dujanovic from Specialty Retail Shops
I know all of you worked hard to create content for raffle tickets but there are a few that really need to be highlighted for their efforts.
Honorable Mentions:
- Jonathan Medley from Circle City TIckets
- WebVisible Bloggers
- Lizan Brand from Greenfiled Liquors
- Cindy Wallander from Baby Plus
- Mark Harbeke from Winning Workplaces
- Cvent Bloggers
- Healthplace America Bloggers
- Charles Hedman from Bose McKinney&Evans
- Jake Athey from Widen
- Andrew Pollen from Clarian Health
Posted Thursday, December 18, 2008 by
Compendium Client Marketing
Here at Compendium we are constantly trying to improve our platform to meet the needs of our clients. Some of the most recent upgrades to be released in our system include an enterprise system.
The functionality includes the ability for agencies to:
Contact your client success manager for more information on how you can become certified.
The functionality includes the ability for agencies to:
- ghost write on behalf of their clients
- approve/decline posts and comments for clients
- create, edit, and modify the template for their clients
Contact your client success manager for more information on how you can become certified.
Posted Thursday, December 18, 2008 by
Compendium Client Marketing
If you have never blogged before Compendium is easy blog software to use.
Chandra, a new employee here at Compendium, discusses the steps she went through to set up her blog account and create her first post. It's important to note that Chandra has never had her own blog before.
Please share your thoughts on creating your first post or setting up your account with Compendium. We would love to hear how Compendium's multi user blog software makes it easier for you and helps you meet the goals of your corporate blogging program.
Chandra, a new employee here at Compendium, discusses the steps she went through to set up her blog account and create her first post. It's important to note that Chandra has never had her own blog before.
Please share your thoughts on creating your first post or setting up your account with Compendium. We would love to hear how Compendium's multi user blog software makes it easier for you and helps you meet the goals of your corporate blogging program.
Posted Wednesday, December 17, 2008 by
Compendium Client Marketing
Tomorrow will be Compendium's first client only webinar. All clients are invited and encouraged to attend.
Sign up to attend the webinar!
During the webinar Doug will teach you how to:
- Properly integrate images, video, and audio to help support your content.
- Learn different ways to format your content for increased engagement
- Repurpose&integrate other marketing efforts into your blogging strategy.
Be sure to email me or comment on this post with questions you'd like Doug to cover. Here are a couple we've received:
- How should I be formatting images in my blog posts?
- When should I approve comments I receive on my blog?
And, don’t forget the winner of the $1,000 Visa Gift Card will be announced LIVE during tomorrows webinar. So, post your content today!
Posted Tuesday, December 16, 2008 by
Compendium Client Marketing
When you say the word Google nearly everyone knows what your referring to... search of course.
Search is simple to most. Simply go to the search engine you want to use and type in the search box what your looking for. Then ta-da your answers are there most of the time. What about the times when your answers aren't?
The first thing you should try is to refine your search. Here is a great how to use Google article that talks about several ways you can refine your search so that you receive better search results.
Search is simple to most. Simply go to the search engine you want to use and type in the search box what your looking for. Then ta-da your answers are there most of the time. What about the times when your answers aren't?
The first thing you should try is to refine your search. Here is a great how to use Google article that talks about several ways you can refine your search so that you receive better search results.
Posted Tuesday, December 9, 2008 by
Compendium Client Marketing
What does your organization do in the community? It is important that you highlight what your company does for the community. Blogging about it is a perfect informal platform for you to let clients and prospects know how you give back to the community.
Blog Tip:
Posting about the impact your organization has on your community and region is a great way to create an immediate connection with your readers.
Example:
Here at Compendium a large part of our staff is participating in Jingle Bell walk/run for Arthritis this weekend. Its going to be a really cold weekend here in Indy but some great bonding I am sure! Look for pictures our our blog early next week.
Blog Tip:
Posting about the impact your organization has on your community and region is a great way to create an immediate connection with your readers.
Example:
Here at Compendium a large part of our staff is participating in Jingle Bell walk/run for Arthritis this weekend. Its going to be a really cold weekend here in Indy but some great bonding I am sure! Look for pictures our our blog early next week.
Posted Monday, December 8, 2008 by
Compendium Client Marketing
As a company blogger one of the best things about Compendium's multi user blog software platform is that you have the freedom and ability to talk in your own voice. Your blog and your content works towards the overall organizational goals but the content is from your perspective.
People are interested in other people. Especially people that they can relate or connect to.
Blog Tip:
Write in your own voice from your perspective. This will make your posts more genuine and increase your audience engagement.
People are interested in other people. Especially people that they can relate or connect to.
Blog Tip:
Write in your own voice from your perspective. This will make your posts more genuine and increase your audience engagement.
Posted Friday, December 5, 2008 by
Compendium Client Marketing
I just wanted to give a shout-out to a few Compendium clients that were recently named on Kyle Lacy's Top 50 Bloggers in Indianapolis List.
Congratulations to:
Congratulations to:
- Chuck Gose - MediaTile
- Nila Nealy - Element Three
- Doug Karr
- Chris Baggott
- Megan Glover
Posted Friday, December 5, 2008 by
Compendium Client Marketing
Let's spice up your blogs to increase reader and prospect engagement. Learn how during Doug Karr's next client only Webinar.
During this Webinar you'll learn how to:
- Properly integrate images, video, and audio to help support your content.
- Learn different ways to format your content for increased engagement.
- Repurpose&integrate other marketing efforts into your blogging strategy.
And, don’t forget to post content today to earn raffle tickets. The winner of the $1,000 Visa Gift Card raffle will be announced LIVE during this Webinar on December 18th.
Posted Wednesday, December 3, 2008 by
Compendium Client Marketing
What's the first thing you do when you want to know what's going on with a local, regional, national or international event? Google it of course.
People are constantly searching for more information on current events. Blogging about these events can help you get found.
Blog Tip:
Write a blog post about a current event and how it's impacting your business. Remember, if current events are impacting your business, they are most certainly impacting your prospects.
Blog about it.
Here's an example of this technique.
Posted Tuesday, December 2, 2008 by
Compendium Client Marketing
Don't forget about your chance to win the Holiday $1k Blogging Spree raffle. Remember that every post earns you a raffle ticket increasing your chances to win.
$500 visa card goes to the raffle winner and $500 goes to the raffle winners blogging program. So encourage all of your company bloggers to write content so that your entire program can benefit.
Click here to view the full promotion details for the Holiday $1k Blogging Spree details.
$500 visa card goes to the raffle winner and $500 goes to the raffle winners blogging program. So encourage all of your company bloggers to write content so that your entire program can benefit.
Click here to view the full promotion details for the Holiday $1k Blogging Spree details.
Posted Tuesday, December 2, 2008 by
Compendium Client Marketing
Bottom line - it's all about your customers.
Make sure you talk about them.
Blogging Tip:
Talk about your clients. Celebrate your client's success with them. Have you had any clients in the news lately?
This should be a fairly easy blog post to write. Just open up your local paper or business journal I am sure you will find at least one client with something going on.
Here is a great example of a blog post that discuses a client and how the client uses our product.
Make sure you talk about them.
Blogging Tip:
Talk about your clients. Celebrate your client's success with them. Have you had any clients in the news lately?
This should be a fairly easy blog post to write. Just open up your local paper or business journal I am sure you will find at least one client with something going on.
Here is a great example of a blog post that discuses a client and how the client uses our product.
Posted Wednesday, November 26, 2008 by
Compendium Client Marketing
What do you want your blog readers to do?
Reach out and contact you of course.
Make it easy for blog readers to be in touch. Write a simple post about the many ways people can contact you.
Here are some examples of content to include...
Headquarters:
Twitter
Facebook
Here is an example blog post.
Reach out and contact you of course.
Make it easy for blog readers to be in touch. Write a simple post about the many ways people can contact you.
Here are some examples of content to include...
Headquarters:
- Phone: 317.536.6042
- Fax: 866.746.7179
- Address:
55 Monument Circle, Suite 1400
Indianapolis, IN 46204
- Phone: 317.777.6255
- Email: help@compendiumblogware.com
- Online: www.compendiumblogware.com/help.html
Here is an example blog post.
Posted Monday, November 24, 2008 by
Compendium Client Marketing
If you think about it everyone is consistently creating new content in the form of emails. Email is a great way to get your message out to a specific person that you have contact info for.
How can you reach a much larger audience and people you don't have contact info for?
Write a blog of course.
An easy way to build up content on your blogs is to repurpose content that you have already written in your emails to clients and prospects.
Blog Tip:
Do you email? If so, take your last email to prospects or customers and repurpose it in a blog post.
View an example of this tip.
Login and use this tip to create your next blog post.
How can you reach a much larger audience and people you don't have contact info for?
Write a blog of course.
An easy way to build up content on your blogs is to repurpose content that you have already written in your emails to clients and prospects.
Blog Tip:
Do you email? If so, take your last email to prospects or customers and repurpose it in a blog post.
View an example of this tip.
Login and use this tip to create your next blog post.
Posted Friday, November 21, 2008 by
Compendium Client Marketing
Witting blog posts should be easy. Especially if you think of a blog post as a conversation with a potential client. Keep it short, pity, and to the point.
How many times a day do you have a conversation with a prospect or a client?
Every conversation that you have could easily be a blog post. I am not suggesting that you give exact details of the conversation more so talk about the topics covered. For example if your talking to a prospect about the befits of your product make that same benefits list a blog post.
Blogging Tip:
Think about a conversation you had with a client or prospect today. Why is this conversation memorable?
Example use of the tip.
Click here to make use of this tip in your next blog post.
How many times a day do you have a conversation with a prospect or a client?
Every conversation that you have could easily be a blog post. I am not suggesting that you give exact details of the conversation more so talk about the topics covered. For example if your talking to a prospect about the befits of your product make that same benefits list a blog post.
Blogging Tip:
Think about a conversation you had with a client or prospect today. Why is this conversation memorable?
Example use of the tip.
Click here to make use of this tip in your next blog post.
Posted Thursday, November 20, 2008 by
Compendium Client Marketing
You should be attending today's Webinar Simple Tips to Make Blog Content Work for You.
Content is key to a successful blog. As a business blogger I also understand the pain points of consistently creating relevant content!
Here at Compendium we understand and we want to help.
That's why today our educational webinar hosted by Compendium CoFounder/CEO Chris Baggott and Compendium Blogging Evangelist Doug Karr will focus on content.
Sign up to join the webinar today!
Content is key to a successful blog. As a business blogger I also understand the pain points of consistently creating relevant content!
Here at Compendium we understand and we want to help.
That's why today our educational webinar hosted by Compendium CoFounder/CEO Chris Baggott and Compendium Blogging Evangelist Doug Karr will focus on content.
Sign up to join the webinar today!
Posted Wednesday, November 19, 2008 by
Compendium Client Marketing
We would like to invite you to be apart of our Holiday $1k Blogging Spree. Create content over the next four weeks for your chance to win $1,000 raffle.
How the Holiday $1k Blogging Spree Work?
- All Compendium Clients are eligible to participate in the program
- 1 blog post = 1 entry into the drawing
- Blog posts created between 11/19 – 12/17 will count towards the promotion
- Drawing will be held live on 12/18
What are the Incentives for participating in the program?
$1,000 worth of gift cards of course.
- $500 visa card for the blogger who wins the drawing
- $500 visa card for the blogger’s blogging program
Disclaimer: Compendium Employees, Agency Clients, and Clients with outstanding receivables will not qualify for this promotion
