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Where's your Blog?

Wednesday, October 15, 2008 by Douglas Karr
Every single day you interact with hundreds of people and they have no idea whether or not you have a corporate blog.  If you have hundreds of employees, you're missing thousands of opportunities to promote your blog.

What if I could supply you with a single blogging tip where you could automatically let every single person know that you blog and where the blog is every time you took a moment to interact?  What if every employee you had had this tool as well?

You can and they do!  It's one of the simplest and most overlooked means of getting gainful subscribers and readers on your blog.

It's called the Email Signature.

If you do not have your business blogging URL in your email signature, take 20 seconds and do it today!  It's a best practice of most marketing departments to append their website address on everything they put out - but a blog brings an entirely new motivation to your email recipient.

Best practices in blogging - by Compendium

Your email recipient may not click through to your website because they already recognize your products and services - but they will click through to your blog to find out the latest information about your company.

Social Media Domination!  Every email you send out should have your blog address on it!

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