Chantelle (Successful Blogging) and I have been executing some pretty aggressive strategies to our clients to increase the frequency of their corporate blog posts.
Chris has a great post today on the sources of traffic for your blog and that the ONLY one that you can control out of direct traffic, referring traffic and search traffic is the search traffic.
Increasing the frequency of relevant, compelling content increases the likelihood that your blog will be found and that you'll generate new business from it. When you blog for SEO, every blog post is like dropping another lure in the water.
The campaigns we've been sending have had a fantastic response! Lesson learned?
When you add the combination of reminders and incentives to blog, you'll increase the number of blog posts.
Pretty simple formula!
So... hopefully you're not getting an email with a header like this as we send out more reminders to our clients' bloggers:
Special thanks to Mikey (Blogging Impact by Design) for the great work he's been doing on these very creative blog headers.
Comments for Reminders + Incentives = More Blog Posts
Leave a comment