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Get Out of the SEO Weeds

Friday, December 12, 2008 by Douglas Karr
Much of my job here at Compendium is spending time with clients and prospects that have had some exposure to Search Engine Optimization.  There are a ton of myths in the SEO field.  As well, it's a moving target when you're blogging for SEO.

SEO Weeds
Subdomain vs. domain, tagging, backlinks, categorization, post slugs, domain names, keyword density, search volumes, competitiveness, meta keywords, meta descriptions, sitemaps, robots, anchor text, headings, subheadings... it's enough to drive the average marketer nuts.

These are the weeds of Search Engine Optimization.  As a marketer, wouldn't it be fantastic if you could simply concentrate on writing content and ensuring it's both recent and frequent - and leave the SEO up to some guy eating pizza in a back room?

At Compendium Blogware, we want you to:
  1. Write compelling content.
  2. Write it consistently.
  3. Write it often.
We'll take care of the rest, our business depends on it!  Get out of the weeds of SEO with your corporate blogging and get a relationship with a platform that leverages your content for maximum impact.

Comments for Get Out of the SEO Weeds

Friday, December 12, 2008 by Michael Wegelin:
Good Pitch. Great Picture. And even learned something from it.
Friday, December 12, 2008 by Lorraine Ball:
Great photo. It really captures the difference the Compendium tool can make in an SEO results And just a little shameless promotion, if your clients have trouble writing compelling, consistent content, Roundpeg. can help.
Monday, December 15, 2008 by Bill Bean:
Dang it. Lorraine beat me to it. Ditto what she said. P.S. I love the photo more than she does.

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