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Putting a new twist on an old concept

Friday, October 16, 2009 by Stephanie West
The old concept: Marketing.

The new twist:  Blog Marketing.

I came across this idea when I was listening to Michael Buble's new CD, Crazy Love.  (If you haven't heard it yet, I highly recommend checking it out!)  In his new CD, Michael Buble recorded popular songs from various artists over the years and puts his own twist on them.  He made them his own.

Those old songs that Michael Buble used were great - they are still listened to today and highly popular.  This is very similar to marketing.  The old "ways" work - but they get old.  New methods help revive the old concepts.

http://freelanceswitch.com/tag/blog-writing/Putting a fresh twist on the old concepts is helpful in keeping your marketing strategies relevant.  Just as Michael Buble did - you can also "revamp" old concepts.  Search marketing is highly used these days - so why not position your marketing strategy on the internet? 

Blog marketing is an effective means of humanizing your marketing strategy and maximizing your search engine optimization results.  If you're considering blogging, check out the great resources that Compendium offers and schedule a demo today!

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