Today, OJ Simpson was charged with 15 years for armed robbery (or the other thing which I am sure you all know what I am talking about). I decided to dedicate my fun casual Friday blog to him. There are a few things that OJ can teach you about what blogging.
1. Do NOT repeat the same infractions over and over again.
As part of your corporate blogging strategy do not copy and paste from Word. Additionally, do not leave keywords out of your post entries.
2. Do keep it interesting.
Readers love to know what is new at your company. Share with them fun and exciting new products or services you are offering. Blog about something different everyday.
3. Leave people with a lasting impression.
Of course, in your case, you want it to be good. Whether it is a funny video, or holiday picture that might put a smile on the readers face, give them something more. Give them something to want to come back to.
1. Do NOT repeat the same infractions over and over again.
As part of your corporate blogging strategy do not copy and paste from Word. Additionally, do not leave keywords out of your post entries.
2. Do keep it interesting.
Readers love to know what is new at your company. Share with them fun and exciting new products or services you are offering. Blog about something different everyday.
3. Leave people with a lasting impression.
Of course, in your case, you want it to be good. Whether it is a funny video, or holiday picture that might put a smile on the readers face, give them something more. Give them something to want to come back to.
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