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How to Send a Newsletter

Tuesday, December 2, 2008 by Kristen Raves
 The Indianapolis Tennis Championships is a high performing company because of the marketing techniques they utilize on an everyday basis.  This group has been blogging for over 5 months now and their success continues to grow.  They started their program in July and immediately saw nearly 2000 visitors and have maintained a steady pace since that time. 

They are able to do this by staying on top of current events and promoting their blog through social media sites such as Facebook and LinkedIn.  Additionally, the Indianapolis Tennis Championship team endorses their blog through their company newsletter.  By doing this, they are able to drive more traffic to their blogsite which leads to conversions through their calls to actions and/or the website.  You can view a sample of the newsletter below.  To view the blog click here.


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