In Formation

Paraskevidekatriaphobia is the fear of Friday the 13th, related to triskaidekaphobia, fear of the number 13. This year is a rare one, in that there are actually three Friday the 13ths in it. The next time this will happen is 2012, then 2015, and then not again until 2026, 11 years later. It only happens in years where the 13th of February falls on a Friday, and only if it's not a leap year, or if it's a leap year it could happen in January, April, and July. It's not magic, it's just patterns.

So let me really reach here for a way to tie this to our blogging software. Bear with me now.

Probably our key feature, the fundamental idea behind it, is compending. Compended blogs focus on specific keywords, pulling content from multiple authors into one easy to find place. Search engines will see a high concentration of relevant content tied to each of your compended blogs, and as a result, it will rank highly.

So how does it do it? We determine which posts should connect to which compended blog by the keywords that you, the user, have chosen to focus on. You don't have to tag your content or classify it. You just write. Our keyword strength meter gives you instant feedback so you know if your content should get compended. Nothing could be easier.

It's not magic, it's just patterns.

Nothing to be afraid of.