How a Blog Saved Business

This month has been one of my favorites at Compendium. Why? Because I've had the opportunity to bring on my largetst number of small businesses who are ready to start a blogging strategy.

Many larger, Fortune 500 Companies are venturing into the blogosphere and seeing tremedous success. Below is a quote from a California news article:

“It appears that those companies that have made the decision to bloghave utilized the tool well. There is frequent posting, ongoing discussion and the ability to follow the conversation easily through RSS or subscriptions,” stated Barnes. “Those F500 companies that have taken the leap into the blogosphere represent all the things that make social media great.

It is wonderful that larger companies have the man power and internal capabilites to get a successful blog strategy in place. But what about the small business? What about the one or two person blogging companies?

Well, with Compendium's blogging solution, small companies can see tremendous success as well. Our SEO tools on the user interface make content creation easy and fast. All they have to do is write about the business and submit. We'll take care of the rest.

Check us out if you'd like to see a demo of how small businesses can make a blog one of their best marketing tools.