I just came back from a meeting with the Hilton Garden Inn in downtown Indianapolis. I recently helped them begin a company blog strategy and they are doing a great job so far. But after some great pulled pork tacos and good discussion on blogging best practices, I think we found ways to make a good blog even better. What were my tips for Mike and Lindsay who head up there hotel SEO strategy? 
- Use pictures
- Be Human and talk about personal experiences that relate
- Link words and pictures to deeper parts of the site
- Start a YouTube channel and imbed video tours
- Use Feedburner to populate Facebook and LinkedIn
- Talk about the hotel in the news (best fries in town! hello!)
- Don't obsess on the keyphrases, but use them at any natural time
- HAVE FUN WITH IT!
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