Access whitepaper

Save Money - Use Software as a Service

Thursday, October 29, 2009 by Lee Jorgenson
I talk to many businesses who are in need of reducing costs.  After getting better acquianted with their business, I find out they are running a massive email marketing campaign in-house or they are trying to build their CRM from scratch.

It's no secret that overhead is a huge cost to almost every business.  Companies trying to re-invent the wheel could stand to gain a lot from using software as a service solutions such as Salesforce, ExactTarget, or Compendium instead of trying to handle all of their technology internally.

Is free really free?  I can install a free-ware platform at no cost, but how much am I paying my dedicated IT guy to set up, manage, and update my blog?  Save yourself tens of thousands of dollars and employ an easy to use blog software that will cost you a fraction of the salary of a full-time employee.


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