The economy is bad, we are ALL aware of this; but this article just had me almost laughing today from CNN.com; my favorite quote is "It's scary how many Americans admit they are scared..."

Some guy is scared because Americans are scared?  Hmm...nothing like perpetuating the fear factor.

So recently --- it seems as if we have had more prospects saying that they are going to wait and see what happens with the economy before moving forward with a blogging solution.  It is definitely a legitimate concern, we all wish we had a little more liquidity and more savings at this time in the economy. 

However, one of the best thoughts around this came out in a meeting that Chris and I were in late last week --- you can't grow a business by cutting costs (or something along those lines..).  So while we are always about using your budgets as effectively as possible -- it's time to market smarter, not time to stop marketing and stop growing.  Someone always gets rich on the downturns; why not let it be you?  Now is the time to gain market sure, increase customer bases and grow your business!  A corporate blogging strategy focused on winning organic search is one cost effective way for you to do just that.