Proud!" Recently, during a conversation with Chuck Gose at MediaTile, I had the chance to praise his ongoing efforts with the MediaTile blog and what a FANTASTIC job he as done utilizing social media to promote and drive traffic to his blog.
Here are some of the ways he accomplishes this:
- Utilizing the ShareThis application on his blog network. This allows his readers to "digg", "tweet", post, email, etc his blog posts. Thus the readers are able to virally spread the word about his blog. In essence doing his marketing for him!
- Chuck has an account on Facebook, that he reguarly posts his post to for his social network on this site to be aware. As well as, he frequently comments in his status about his latest blog post.
- Chuck has also put a link on to his blog in his LinkedIn profile.
These are just a few ways that Chuck has been able to increase visiblity to his blog, drive traffic, therefore increasing his number of visitors and ultimately increasing his odds of converting readers to customers. Social media is a great marketing tool, and blogs are just one peice of the puzzle, when you add them all together you have a knock out marketing strategy.
For more information on how to make your corporate blog work to your advantage, contact your Client Success Manager and I'm sure they would be more than willing to talk to you about all the options out there!!
