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Brainstorming for Business

Thursday, January 17, 2008 by Shawna Mullen

Problem #1: How can we acquire new customers?

Brainstorm Idea: Pay people to search our URL

If only it were that easy, except it is…

Brainstorming is an idea generating technique that we can directly and easily relate to blogging and business.  Some of the basic guidelines to brainstorming are to think freely, tag on and quantity of ideas.  I highlighted those guidelines because how easy would it be to apply those same guidelines to blogging?  In turn, take those blogs to increase your business and SEO (search engine optimization)? Organizational blogging is simply a collection of good quality and high quantity of fresh, new ideas and solutions where people can tag on to improve and build on the original idea.  Fact:  Search engines continuously look for the more recent, frequently updated and related content.  So, the more people you have blogging in your organization and continuously adding new content, all the while utilizing a platform to organize and compend your content, will in turn boost your SEO.  What happens when you boost your SEO?  More clicks on your website and higher percentage of aquiring new customers. 
Problem solved.  All without paying people to search your URL.

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