We just wrapped up a marketing meeting to recap what happened last week and throughout November with some of the campaigns we're running. I love being able to see what our blog and website visitors are really looking for- because it so often goes against what we expect.

While our Blogging's Role in SEO and Social Media whitepaper is our most popular piece, we were shocked at how many people have been reading our Blogging and Email whitepaper.

blogging and email whitepaper

You never know how one week will change from the last, but I really think that as more businesses incorporate a blogging platform into their marketing plan, they want to integrate the blog content wherever they can. Doug Karr , VP of Blogging Evangelism, is always working on clever new tricks to take our blog content further. One of his latest creations was a tricked-out new way to display our last posts in the signature of our emails. This shows everyone you contact day-in and day-out what you've been writing in your blogs... And all you have to do is press send.

Now that's integration, baby!