Prior to renting a movie the other night I decided to do some of the usual research on length, reviews, etc. just so I had some idea of what to expect. Aside from the usual spots to check out movie reviews (IMDB, Rotten Tomatoes...) I was pleased to find that Redbox, where I rent most of my movies, had their corporate blog talking all about the movies they rent.Not only did they have some relevant content, but they had some decent content about older movies and current debates in the space (best movie title?). Given that Rexbox is already blogging, maybe they should considering blogging for SEO with Compendium and really making that great content a part of their search strategy (and dominate what remains of Blockbuster in the space).
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