Condé Nast Publications Inc. will close Gourmet and three other publications as the magazine giant seeks to position the company for a slow advertising recovery.
In addition to Gourmet, the publisher will shut Cookie, Modern Bride and Elegant Bride and lay-off about 180 people, Condé Nast Chief Executive Chuck Townsend said in an interview Monday.
It is no surprise that we continue to see more and more print publications either close down, or go entirely online. With that, blogging for search and using unique tools to create some sort of differentiation between publications is going to become more and more important for online marketers.
If you have a minute, I would highly recommend looking at some of the data released by Gartner about the 2009 Hype Cycle to get a feel for trends and opportunities to market effectively.
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