While speaking with a few of my friends the other night, I was asked,
"What exactly is a blog for." My dear, dear friend, who shall remain
nameless, but will know I'm talking about him, mentioned that he
thought blogs were strictly for banter, quick jabs and worst of all
slander. He had been reading a lot about how companies utilize blogs to
attack their competitors and had the notion that a blog could be more
hurtful than helpful. I, being the level headed girl that I am, said,
"Yes, but a blog is completely about emotion and how you handle that
emotion toward your audience."
In the wonderful world of corporate blogging, you have to learn how to
hold your tongue and respond to a competitors comments tactfully,
making sure your not letting your anger get int the way of your
writing. It's one thing to make a passionate point about the industry
your in, but it's entirely another to post blatant slander towards a
rival. Make sure you keep up with your companies policies and not "bad
mouth."
Just keep saying to yourself, "Sticks and stones may break my bones, but blogs will never hurt me."



Posted by: Jerm on Friday, April 18, 2008
Preach!