Business Bloggers need motivation from their admins! Here are a couple tips to keep your bloggers motivated:
And if none of the above works - ask your bloggers themselves! Have a meeting with your bloggers and find out what they need from you in order to become motivated to write a blog post. If you need additional ideas on how to motivate bloggers, contact your client success manager or check out these other posts on motivation:
- Send out a weekly reminder email with tips on what to blog about
- Have a contest: give the person who gets the most posts up in one month or one week a prize (could be as little as a $10 gift card, or bring in bagels for everyone who blogs one week, etc.)
- If you don't have money for prizes, try another type of incentive, like getting a half day off work, or getting to leave an hour early. If you wear business casual to work, motivate the bloggers by giving them a "jeans" day for whoever blogs
- Blog yourself! If you aren't blogging on a weekly basis - your bloggers are not going to be motivated to blog
- Show them results - Check out the below graph that shows the direct correlation between posts and traffic. As posts go up, the traffic goes up - as posts go down, traffic goes down:
And if none of the above works - ask your bloggers themselves! Have a meeting with your bloggers and find out what they need from you in order to become motivated to write a blog post. If you need additional ideas on how to motivate bloggers, contact your client success manager or check out these other posts on motivation:
- Business Blogging Workshop
- Would Kings Island Tickets Motivate You?
- Dyknow Vs. Rics Blogging Competition
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