It's true if you want your business blogs to drive traffic, get found in search and generate demand you have to create content, and lots of it.
Last week we decided to drink the Kool-aid and prove that content is truly the catalyst for driving blog traffic. We held and internal "blog in" and offered free breakfast as an incentive to blog. For details on the specifics check out Ali, my colleagues blog: How to Generate 533% Blog Post Increase in a Day
Well, the traffic results are in and they are stunning (if I do say so myself). Check out the Google Analytics chart below. See that spike... yep, that's in direct correlation to our "blog in".
Last week we decided to drink the Kool-aid and prove that content is truly the catalyst for driving blog traffic. We held and internal "blog in" and offered free breakfast as an incentive to blog. For details on the specifics check out Ali, my colleagues blog: How to Generate 533% Blog Post Increase in a Day
Well, the traffic results are in and they are stunning (if I do say so myself). Check out the Google Analytics chart below. See that spike... yep, that's in direct correlation to our "blog in".
For all the business bloggers tunned into this post, I challenge you to hold a blog in, measure your traffic send me a comment. I'd love to know if the concept helped your company drive demand!
Comments for Blog Content is King
Leave a comment