Exactly how many words should my blog posts be? That is a common question Compendium receives during Webinars and amongst our Client Success Team.
The answer is length is not as important to your blogging success as frequency. More importantly and what will better your blogging program is if you write short post, often. Be Pithy as we like to say. Three or four times a week is what we recommend to our clients but if you have more than one person blogging within your organization, that shouldn’t be a problem.
But, pithy can be ambiguous, and we know that our bloggers appreciate as much direction as possible. So, a good rule of thumb when it comes to creating content, 150 words, which is roughly three short paragraphs does the job well.
And, if you’re looking for an example, look no further. This post measures in at 150 words exactly.
The answer is length is not as important to your blogging success as frequency. More importantly and what will better your blogging program is if you write short post, often. Be Pithy as we like to say. Three or four times a week is what we recommend to our clients but if you have more than one person blogging within your organization, that shouldn’t be a problem.
But, pithy can be ambiguous, and we know that our bloggers appreciate as much direction as possible. So, a good rule of thumb when it comes to creating content, 150 words, which is roughly three short paragraphs does the job well.
And, if you’re looking for an example, look no further. This post measures in at 150 words exactly.
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