I continually run into the same thing with new bloggers.  They get overwhelmed with what to blog about and where to even start.  This is a completely understandable and relatable problem.  I have been blogging for a while and still run into this every once in a while.  So I have some tips for you newbies!
  • Have an easy blogging platform to use.  We have the best blogging software available at Compendium which is one the I highly recommend.
  • Don't stress on the look of your blog, focus on starting to create content.
  • Once you start blogging make sure you have useful content.  What is useful content?  That can be whatever you want it to be.  These blogs can be about anything from news to entertainment to business development.  Obviously, if you are a cell phone company then you will want to stick with something along that field rather than venture off into a posting about elephants.  Mainly just make sure it is relevant to what your overall theme is going to be.
  • Post length is a topic which frustrates many bloggers.  Your post length will depend on what you are wanting to convey.  If it can be said in 1 paragraph rather than 5 then do so.  Your goal is to keep readers engaged.
  • Links, Links, Links.  This is a blogging secret that not everyone knows about.  By adding links into and out of your blog it helps you to be found quicker.  It can also help with the conversion rate for your customers.
I hope these blogging tips have helped you as you get ready to start.  Remember, blogging is the new way to be seen and heard.  In the words of Nike, just do it!