David Cook! With 97 million viewers and over 12 million votes cast, the Idol season came to an end last night announcing its latest singing sensation. Yes, you guessed it, I Lynsey, am a closet American Idol fan. Laugh or praise all you want, you have to admit, Idol is a pretty big deal and they know how to grab the attention of viewers.
Since the 2002 debut of American Idol, viewers have been able to do just about anything to interact with the history making show via the web. Blogs about the contestants are seen all over the net, the contestants also blog to their fans to encourage votes, even social networking site such as myspace and face book have gotten involved. You've got to admit, that show definitely knows how to drum up business, I mean look, that it's even getting me to blog about it!
Businesses with their own websites should take a tip from this popular show. Websites, now days, seem informational to a new and existing client, but how can that client or reader interact? Some readers/clients like to make suggestions, share stories or even comment on what a great product the company has. Blogging can do just that. Companies are able to put themselves out there for the sake of their customers, answer questions, take suggestions to heart, even strike up interesting conversations with active readers. As American Idol has taught us, it's all about involving the fans with a little interaction.
Until next year, I'll be watching American Idol reruns and enjoying the musical stylings of David Cook.
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