When embedding links in our blog to other blogs or pages, what is considered general best practice… add the hyperlinked URL to the blog or hyperlink a title or something like that?
Good Questions.
Best practice: If I am writing a post that reviews an article. I write out who published it and perhaps the author. I then create the hyperlink to the article on the title of the article.
An example of this would be for an article from the NYTimes Apple Watchers Look for a New iPhone with a URL of http://www.nytimes.com/2008/06/10/technology/10apple.html?_r=1&partner=rssnyt&emc=rss&oref=slogin. Notice how long the url is… now if I put this full url into the post itself it is going to detract from the content whereas having simply Apple Watchers Look for a New iPhone in a post it is much cleaner. Rarely every should you fully write out a url and link it unless it is short, to the point, and adds contextual value to the post. An example of this would be referring to www.howthingswork.com or www.wikipedia.org.
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