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Blogging for search works.

Friday, June 12, 2009 by Lindsey Bailey
Nothing is more compelling than seeing results and testimonials from an actual Compendium client.  Indianapolis area law firm Alerding Castor is just one example of the power of our software.  Please see a blog post from yesterday by David Castor entitled "Blogging for Search".  In this post Castor states:

"Not to sound to infomercial on behalf of Compendium, but the ROI in this tool (in terms of dollar and time investment) has proven big. 

I can only give so many details on the clients and contacts made, but here are some recent examples:

1.  This week, a SaaS company from southern city found my blog through a google search for "SaaS Law".  We came up #2 on the google results page - and top law firm.  That got us in the door for initial conversations where we secured the engagement.  We are moving forward with an initial contract review project and counsel on future equity rounds.
 
2.  Last month an established capital group in New York found the blog through google search for "Entrepreneurial Law Firm".  We came up as #1 on the google results page.  Again, this got us the initial contact.  Through four weeks of discussions we have secured a good working relationship with this group.  I am flying out to NY next week to work on four early stage SaaS client equity raise deals with them.

3.  An established mountain-state real estate group found the blog through a google blog search for "Private Equity Attorney".  We came up as #1.  We helped this group structure their equity raise last month."


Wow.  That's good stuff.  Thank you David Castor for the amazing shout out, and also providing us a powerful testimonial to reference for companies that want to follow in your footsteps using successful search marketing.  Keep on blogging for search!


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