This blog post is mainly spurred by watching over the past several months the pasts of all candidates in the presidential election being thrown across TV, blogs, magazine and newspapers. Regardless of who you vote for or your views --- no one can deny that Reverend Wright's tyrants changed the way that some people look at Obama.But let's imagine --- running for president in 2028...a candidates online trail will likely include abandoned personal and professional blogs, social network profiles, Google search history, etc. So while today we as voters are left to suspicions and hearsay about political candidates past thoughts, past friends and former views; in the future there is likely going to be some pretty solid evidence out there that answers these questions. It's a crazy thing to think that a Facebook message or a Twitter micro-blog post may be a pivotal factor in the Presidential Election in 20 years or less. So while we urge our clients to be real, raw and engaging (qualities many top corporate blogs lack); it's always great to be reminded of the longevity of online behaviors.
Posted by: Brandon Lott on Wednesday, June 25, 2008
No matter today or 2028 Big Brother is watching you online, and that includes corporate. When you started you online social self, and more importantly professionally, be thinking ettique and branding for your future self. You don't want things that you today to come back around and kick your own butt!