The other day I had the opportunity to talk business blogging with my good friend Doug Karr and a couple other great panelists at an event for large company marketing folks called Confluence. Erik Deckers put the event together and hosted us at a Comedy Club on Mass Ave. I was really impressed with the quality of questions and the high level of engagement from this group of mainly non-bloggers.
In attendance were marketers from Lawyers offices, Agricultural companies and even big Pharmaceutical Corporate types, all looking to learn blogging best practices. It's clear that there is a growing trend to learn more about how to best use blogging software as part of a legitimate and effective marketing strategy.
In attendance were marketers from Lawyers offices, Agricultural companies and even big Pharmaceutical Corporate types, all looking to learn blogging best practices. It's clear that there is a growing trend to learn more about how to best use blogging software as part of a legitimate and effective marketing strategy.
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