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Some good linking advice from Rand Fishkin

Wednesday, March 4, 2009 by Chris Baggott
As you know, I'm a huge fan of Rand's a learn a lot from him each week.   I wanted to share this video on link qualtiy.  Compendium Blogware focuses SEO on a content strategy.   With widespread corporate bloggging, you not only humanize your marketing, but it's an ideal customer acquisition strategy because you are essentially blogging for search.   Our core strategy is to generate blog content and organize that content around keywords and topics.   It's easy and effective.

Obviously, inbound links are important to a successful strategy too.  As best you can, any business should hope that their content attracts the rigth kind of links.   Often we are tempted to attract any links at all cost, but it's important to know the difference between good links and spammy links.   The search engine is going to judge you by your freinds...just like life.   Be careful who you hang out with.






SEOmoz Whiteboard Friday - Dude, Your Links Kinda Suck from Scott Willoughby on Vimeo.
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