Access whitepaper

SEO: Business blogging and the 'message in a bottle' strategy

Wednesday, June 3, 2009 by Chris Baggott
Blogging best practices, business blogging image
 
I think this picture describes the point I'm trying to make better than a lot of corporate blogging words in a post.   Just like if you were hoping to be found by using a message in a bottle, more blogging is better, more blogs are better.

If you were stranded on a desert island and had one bottle, you have a really small chance of being found.   Imagine how excited you would be if you tripped over a case?  Of course you would throw 24 messages out and dramatically increase your opportunity to be found.   Suppose you stumbled across a wine cellar in on your Island?  Wouldn't you throw a thousand bottles out if you could? 

Point being that when using blogging as a tool for SEO (as every business should) you need to consider how to maximize the opportunity for your content to be seen.  Corporate Blogging Software like Compendium's facilitates SEO by organizing your content around blogs titled with your targeted keywords.    Think about the message in the bottle.  One or a thousand, the message is probably pretty much the same, it's the distribution that changes.
 




Comments for SEO: Business blogging and the 'message in a bottle' strategy

Leave a comment





Captcha

Free Webinar

Finding Business Blogging Success: Real-Life Stories.

Hosted by Chris Baggott
November 18th, 2009
2-3 pm EST
Sign up here »


Using Blogs to Generate and Nurture Demand into Closed Business.

Hosted by Richard Cunningham, VP Marketing of Right On Interactive and Chris Baggott Co-founder, CEO of Compendium Blogware. Thursday, December 3rd 2009.
Sign up here »

Meet Our Team

Abby Brosmer-Rivera Ali Sales Brian Millis Chris Baggott Chantelle Flannery The Client Corner Dereck Martin James Litton Jennifer Buscher Jenni Edwards Jim Hyslop Jess Wehner Krystal Featherston Kaila Woodside Megan Glover Meghan Peters mikey mioduski P.J. Hinton Randy Cox Sarah Sedberry Chandra Chavez Julie Murphy

© 2009 Compendium Blogware
All Rights Reserved