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George knows what makes Corporate Blogging Work

Friday, May 30, 2008 by Chris Baggott
Advanced Business Blogging is easy.   Usually where it slows down is in the process of content creation.   Too many people worry about content for business blogs instead of focusing on the real human stories that happen every day.    Business bloggers often have a tendency to overthink every word to a point of infrequency.

Frequency is the most important component in Corporate Blogging. Blogs aren't the place for articles or whitepapers.

Short, sweet authentic anecdotes about things that are happening in your business, with your customers, success, missteps...all this is what makes great corporate blog content.

Thanks to Scott for the clips!


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