Being a fisherman I often relate to a Compendium network of blogs as a chum line. If you have ever been fishing before you probably know what I am talking about. If you haven't then let me tell you. A chum line is a fishing line that gets thrown out in the water with many hooks on it. Each hook gets a sinker and some bait and then the feeding frenzy begins.....and now you are asking yourself....how the heck does this relate to blogging.....I will tell you that as well.
Imagine a blog page as a fish hook in the water. How many fish can you catch with one hook? Yep you got it....ONE. Now imagine instead of fishing with one hook you fished with 50 hooks or 200 hooks how many fish could you reel in all at once? Yep, you guessed it....probably more than one as long as you are fishing in the right spot. Another associate of mine here at Compendium Blogware wrote a blog post about this same thing a while back. Marketing is strategic....if you are baiting one hook with really great bait why wouldn't you bait 50 hooks with great bait in hopes that you can bring in more than one fish. We all want to catch a lot of fish for our business. Use a chum line, I promise it will be worth your while....trust me. A picture is worth 1000 words.
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