Blog Technology

I am admittedly an online hypochondriac; I feel as if the readily available medical information has resulted in many of us "self diagnosing" ourselves with a multitude of conditions and syndromes --- not to mention the amount of worry that results when you have a simple ailment and the Symptom Checker on WebMD lists a plethora of debilitating illnesses that could be the root cause of your headache, back ache or dizziness.

However, medical information is a positive powerful tool online as it educates the newly diagnosed, can provide a support group of sorts and allows for suffers to be aware of the newest treatments. One example that Compendium has of a client that is playing in this space of "Health Blogging" is Simplex Healthcare, better known as Diabetes Care Club. They are one of the leading suppliers of direct diabetes supplies and their blog has recently kicked off and provided some great information for diabetes patients.

So while we do focus on all companies on providing an ROI from their business blogging efforts, it's important to occasionally take a step back and look at the great resources that online health blogs and tools can provide at no cost and hopefully help someone through their own medical struggles.