Blog Software Comparison

November Webinar: Finding Business Blogging Success, Real-Life Stories

Wednesday, November 4, 2009 by Jess Wehner

We have a webinar coming up this month that is sure to be interesting for clients and prospective clients alike.

If you are a current client, this will be a great time to learn about what some of Compendium's most successful customers are doing on their business blog, how they incorporate blogging best practices, and what success really means to them. Come see how you can make improvements to your current blog program.

If you are new to Compendium, come learn about how blogging for search can lead to an increase in traffic to your site, generate leads, and increase sales from people that have actually experienced these results.

As a snapshot, you'll hear from the following types of companies who blog for business:

eCommerce Gymnastics Apparel Company:

Over $100,000 closed business within a year, directly from blog traffic.
$10,000 in sales within the first two months of blogging with cheer uniform network.

SaaS Event Management and Web Survey Company:

500% increase in keyword reach, compared to the number of paid keywords targeted.
Receive over 50,000 keyword referrals each month.

Concrete and Services Company in Minneapolis:

Customer was searching for “spancrete”.
Found the company’s blog and called.
$3000 job complete within 48 hours of search.

DEFINE: Click Through Rate

Friday, October 30, 2009 by Compendium Client Marketing

How can you measure the level of your corporate blog visitors engagement?

One of the best measurements of engagement is looking at the number of visitors who interact with your Calls To Action. But how can you measure engagement with your CTAs?

Click Through Rate: The number of visitors who click on your CTAs / Total Visitors to the site.

What is a good CTR? There is no ‘magic’ CTR, all industries and companies can have wide variance. We advice our clients to:

Understand the ROI of your program. In other words, for the effort you are putting in and the investment that you’ve made, are you getting the value out?

Watch the trend. Comparing CTR trends to see if they are increasing or decreasing when changes are made.

When blogging for search remember to continuously measure and test the CTAs that you use on your corporate blog. Need help with your CTA strategy - reach out to your Compendium Client Success Manager.

Client Highlight - Indy Partnership

Thursday, October 8, 2009 by Sarah Sedberry

This week has been an exciting one for our client Indy Partnership and their blog program.

Indy Partnership is an organization here in Indianapolis that helps provide answers for businesses and bring new economic opportunities to the Indianapolis region and surrounding 10 county's. They also help provide knowledge and guidance to local companies in industries such as life sciences, advanced manufacturing, logistics, technology, motor sports, and more! Indy Partnership is the voice of the Indianapolis region when it comes to a trusted advisor for businesses looking for a great location to complete.

After recently working with their Director of Marketing, Joshua Hall, their business blog has started to see some great success with their program. Below is a recent email from Joshua regarding their blog program:

"Blog is working BIG TIME!

If there was every any doubt about the value of our new Indy Partnership Compendium blog, this should help put it into perspective.

967 people visited the blog in the last 30 days!!!

Compared to overall website traffic, that is equal to more than one-third of our total unique visitor count. Looking at our overall visitors including both blog and website, we topped 3,500 for the month. Just wanted to make sure you know that people are reading what we put out there and it brought nearly 1,000 people to us who may not have visited us otherwise."

On top of that, their website recently won 3 Excellence in Economic Development Awards for Best Website, Best Newsletter, and honorable mention for Best Magazine in the country. The blog serves as a central point of their website home page, as well as, fills their news feed with recent blog posts. They have done a fantastic job of integrating the blog and the website to aid in their online marketing strategy and are starting to see huge pay offs.

Great job to Joshua and his team! We look forward to continued success!

A good reason to include blogging in your search marketing budget.

Tuesday, October 6, 2009 by Megan Glover

Great report out yesterday by the IAB: Internet Ad Revenues at 10.9 Billion for First Half of '09: Show Slight Fall Off Year-on-Year in Tough Economy

The report shows that while Internet Ad spend has fallen slightly compared to this time last year, Search spend has actually increased; overwhelmingly, making search the most popular interactive advertising format for those surveyed.

What does all of this data mean for marketers? Randall Rothenberg, President and CEO of IAB sums it up well:

In recent years the digital revolution has driven a transformation of how consumers experience advertising and media. As the economy improves, we’re confident that brands will devote an even greater share of their budgets to reaching consumers as they make interactive media a larger part of their lives.

As consumers make search and other interactive media part of their lives it's crucial that marketers find a way to be found in search and business blogs are great tools to help you get there.

Compendium Blogware . . . Clean, Fast, and Relevant

Tuesday, October 6, 2009 by Brian Millis

I just read this great article from Businessweek Online. It has an interview with Google's Matt Cutts. In one question about comparing the benefits of Google to Yahoo and Microsoft (related to the development of Bing), Matt makes a great point that touches on the value of the Compendium business blog software.

Cutts says:

"Those are three key things: freshness; comprehensiveness (you want to crawl as much of the Web as possible); and relevance (core ranking and Web spam). And you want the user experience to be really clean. If you go to senior citizens and ask, “What do you like about Google?” they’ll say “Clean, fast, and relevant.”

Let's work backwards on Matt's list because this is exactly why businesses should consider our blogging solution. We create the most relevant blog pages for our clients most important targeted search phrases. Relevant . . . . .Check!

Google and other search engines can crawl this content faster than other blogs because it's not buried in some huge blog with tons of category pages and tags or on some giant web site. We also make the entire user experience fast by automating the SEO of our clients' blog content. Fast . . . . . . Check!

A clean user experience is our top priority for us. When a user searches a topic or problem, we want our clients' blogs to be entirely focused around that query. Give them that relevant of a blog page and they will be happy and convert on a call to action. Making the search engine happy makes the searcher happy. Compendium Blogware makes both happy! Clean . . . . . . Check, Check!

Social Media Optimizers, not a dirty title

Monday, October 5, 2009 by Brian Millis

So here is a really interesting article from the New York Times on the popularity of sharing options that websites now use to take their content viral.

http://www.nytimes.com/2009/09/27/business/27ping.html

At the end of the article, they make a comment on Google looking down on search engine optimizers. I think they're referring to the endless number of people out there looking for the best way to outsmart the search engine. But what is concerning to me is the comparison to social media optimizers. They make it sound like a dirty title by comparing it to black hat SEO strategies.

Compendium clients don't have to worry about being called social media optimizers, because they don't have to do anything beyond writing good content about their business. Our business blogging software takes care of the optimization; not by tricks and magical link building, but by simple organization of content. Our platform is an easy to use blog software that squeezes every bit of visibility out of our client's content by putting it where it belongs across a wide network of targeted blogs.

In fact, I am convinced that this is the next evolution of "social media optimizers". They won't have to beg for links or try to find a way to "sway the search engine algorithms". With Compendium, you work WITH the search engine algorithms and make social media content easier to crawl, more relevant to the searcher, and more up to date by frequent postings. And the only thing our client has to focus on is writing good content and writing it as often as possible. Now that's third generation corporate blogging!

Search results: sink or swim?

Monday, September 28, 2009 by Stephanie West

Search is like the ocean. It's huge - it's endless - and it contains so much!

Organic search also contains a lot of stuff. Some of it you need; most of it you don't.

So we search. Research shows that 80-90% of clicks occur through organic search results. We are clearly searching.

We then come across another option in this vast ocean (of blogging!) - we can either SINK or SWIM. The ocean is rough, and we can only swim (or float) for so long - and then we start to sink.

Isn't this pretty similar to searching on the internet? We can only search for so long before we are overwhelmed with information and results.

So how do we swim in this internet search?

http://www.cabelas.com/p-0017849015509a.shtml

We use SEO tools. To complete my analogy: SEO tools = the floatation devices we use to swim with in the ocean.

These SEO tools are your key to being found in organic search. Compendium's blog platform is powerful. It gives you leverage in search; You blog for search engine optimization and the ability to be FOUND. Check out Compendium's ROI toolkit for more information!

Let's face it, we all know that the ocean is extensive and, in comparison, we are tiny. So we need a plan in order to be found - and that plan lies with the powerful blogging software that Compendium offers.

Blogging for SEM - Overcoming the Cost of PPC

Wednesday, September 16, 2009 by Amber Mohling

Search marketing is one of the greatest ways for a business to get found on a variety of keywords related to their business. However, Pay-Per-Click advertising can become very expensive and only yield minimal clicks compared to the clicks that take place on the organic side of search.

Many people I talk to everyday are searching for a way to get found organically, so they can overcome the cost and ineffectiveness of PPC. Business blog software is the strategy a business can use to get found organically in search marketing.

The software also has an easy to use interface that supports multiple users in a company. An administrative layer only allows for a post and comment to go live when the administrator approves the posts & comments.

To see a free demonstration of Compendium's blogging platform, sign up at the Compendium website.

Enthusiastic Bloggers

Tuesday, September 8, 2009 by Stephanie West

What do crazy football fans and Compendium bloggers have in common?

Enthusiasm.

I went to the Notre Dame v. Nevada football game this weekend - which also happened to be my first Notre Dame football game.

If you've never been to a Notre Dame football game, let me paint the picture for you...

There are hundreds to enthusiastic students, alumni, and fans that tailgate in the parking lot. The Notre Dame logo is everywhere. The stadium is packed. The student section is filled with enthusiastic students in "the shirt" for 2009. Green, navy and gold pepper the stadium. Chants are shouted. And they even have a jig...

Everyone is smiling. Everyone is enthusiastic.

Enthusiastic bloggers are like enthusiastic Notre Dame football fans.

At Compendium, we were enthusiastic about our business blog software. Since we believe in our blog software, it's easy and fun to blog about!

The atmosphere at Compendium is comparable to the atmosphere in Notre Dame's football stadium. We are enthusiastic about our blog software and want everyone to know the benefits of using it.

For more information on the benefits of corporate blogging with Compendium, schedule a demo with one of our blogging experts!

The Web Marketing Pie...Mmm...

Tuesday, September 8, 2009 by Jenni Edwards

It could be my late morning hunger; but this article from Nicki Hicks on Flyte's site struck a nerve.

I love when great comparisons are made from everyday life and applied to more complicated concepts. Simple analogies are a great strategy for any blogger trying to get through to an audience.

Nicki goes into detail about your "Web Marketing Pie"....I won't rehash her entire post because you should really go read it! However, a few points...

Lemon Meringue Pie - "Your Blog is the HUB of your web marketing efforts." AMEN Nicki! This is a great point, however, Nicki does seem to focs a bit on making your blog a destination within your industry, while this can be a great side effect of quality content, I would recommend for most companies to use a more search marketing mindset when beginning their blogging strategy.

Cherry Pie - Nicki compares social media to a cherry pie in a looser way, but I agree with the potential for top line profit, however, would be cautious in her statement of "You probably also know businesses are starting to leverage them in a way that is gaining a ton of business." I actually don't' know a lot of businesses that are gaining a "ton" of business from social media; I would place social media in the same bucket that Nicki places PPC in "not right for everyone" or in other terms, Sweet Potato Pie...the acquired taste that some may never understand.

Why I'm sticking with Zenoss for now

Friday, September 4, 2009 by james litton

Having recently moved our blog hosting infrastructure onto Amazon's EC2 cloud system, I have been debating reviewing our monitoring solution. We have been using Zenoss for about a year to serve both as a graphical system that is used for identifying potential problems as well as an alerting mechanism.

When I last looked into potential solutions I was most familiar with nagios having set it up a couple of times in the past, but I was lured into Zenoss due to the built-in graphical interface and the promise of a web API that I could use to automate addition and removal of nodes. As it turns out the API is not particularly easy to use and Zenoss has had several bugs over the past year some of which have cost me a significant amount of time.

Now that I've moved from a traditional co-lo to EC2 I am intrigued by CloudWatch, but not enough to switch. The reasons for this are primarily cost and flexibility. Running CloudWatch at ~$10/server/month quickly becomes a large expense when compared to $74/month for a single m1.small instance that can be used to monitor many servers at a fixed cost. Further, with that small instance running Zenoss, I can trigger alerts on anything thing that I like. I am not limited to the datapoints that CloudWatch monitors.

In conclusion, if I were to be running only a couple of instances or I felt access to EC2 auto-scaling was a requirement, it might be worth the cost to run CloudWatch, but if you're running a large number of servers and are willing to give up auto-scaling(or build out a solution yourself or a 3rd party tool like rightscale), then CloudWatch just doesn't make sense right now.

Power of Social Media and Blogging

Thursday, August 27, 2009 by Abby Brosmer

So, on Facebook, I recently told my fiance's sister that I was thinking about not going to the family reunion, because it is 2 weeks away and with John being deployed to Iraq, I have a ton to get done. Soon after, my soon to be uncle commented and said that there are no excuses and offered to come help do all that "stuff" I had to do.

Compared to some, my group of Facebook friends is relatively small, aproximately 400 people. Now, if I can get a response quickly with 1 little post, think about what can happen if you are promoting your business on a regular basis.

Let's think about it, why is a Blog better than social media? With social media you need friends and followers. With a blog, you are open to all - basically, all you need is a searcher.

Compendium will help your company to be found by those searchers. We help you find those keywords or search terms that are relevant to your business. And by writing relevant and frequent content, people will find you and ultimately make that conversion that all companies are looking for...sales.

UGGH! Why are we making Social Media Marketing so &^%$* Hard!

Wednesday, August 26, 2009 by Chris Baggott

Sorry...I'm taking a deep breath....trying very hard not to rant. As Gary Vee says: "Don't be a hater"

But....ok start by taking a look at the following graph. More truly great insight from eMarketer (never shoot the messenger)

So let's start with the first point. Frankly we solve that one and almost every other argument here goes away.

"We Don't know where to begin"

You begin with a Corporate Blogging Strategy. So simple, the first step and the highest value social media online marketing strategy is to begin telling your stories with a human voice. Who are you? Why are you doing this? Who are your customers and why do they buy from you? What problems do you solve?

Look at Gartner's newest technology wave report. Corporate Blogging is growing in adoption faster than any other technology in marketing. It is the hub of every other social media strategy. Why?   Well that brings us to problem number two:

"There is no established way to measure the effectiveness of Social Media"

You measure the effectiveness of Social Media just like any other online marketing effort.   Effective blog marketing measurement starts with Traffic and for the most part this means search marketing. The vast majority of blog traffic comes from first time visitors and most of that comes from searchers.

This by the way is fantastic. Searchers are people with problems.   You are in the business of solving those problems....so by telling your stories and the stories of your customers, you win more search and begin more relationships. This starts with search traffic which is easily measured and easy to calculate the ROI. Compare your blog traffic to what it would cost on PPC and you have an instant ROI to show the boss.

Next, traffic isn't enough.   Is that traffic happy? That is calculated by looking at your bounce rates.   High bounce rates tell you point blank that you are not making your visitors happy.   Read times help too.

I can't tell you how many discussions I've had with "thought leader" purists that have 89% bounce rates when I can show other blogs that may appear "too commercial" with 30% bounce rates.   Which one is making the visitor happier?   It's not up to you it's the data that tell the truth (ok.....breath....starting to sound like a rant....)

The final measurement is the same one you use for every other marketing effort you engage in. Conversion. So many people in Social Media get wrapped up in Conversation that they forget about Conversion.    Now granted, some people like to talk. However, most of us online are either here to solve a problem for someone or to have a problem solved.    Only conversion rates can tell you if you are being successful.

Summary: Traffic, Bounce Rates, Conversion...that's how you measure Social Media ROI

As for the rest: Funding, Time, Legal.....amazing how they all melt away as objections once you start driving more business.

Compendium versus . . . .

Monday, August 24, 2009 by Brian Millis

Many times after productive meetings, people email me or call me back with something like this:

So we are impressed by your blogging platform, but then we met with our IT guy and he said he can do this himself on _____________ freeware.

Following this comment, I often find myself down in the weeds discussing the pros and cons of ever widget, gadget, gizmo, and TIME DRAIN known to man. It's almost as if people are out to find the most difficult way to accomplish a goal rather than the most effective and efficient. This pretty much described my Friday last week and I was actually exhausted from it.

Then, I remembered two great posts from some of the most knowledgable people in our company and possibly in thier field. This first was from a very recent post from our CEO, Chris Baggott. Here is one of the quotes that stuck out:

"The past two years blogging for business has waned because there was no ROI and the tools required technology people to run them coupled with the lack of security from the requirement of 'plug-in's' made them inappropriate for achieving meaningful business goals."

And finally, I love this post from Doug Karr, who is an expert on Wordpress as well as a Compendium shareholder. Here is my favorite quote pull:

"These are the weeds of Search Engine Optimization. As a marketer, wouldn't it be fantastic if you could simply concentrate on writing content and ensuring it's both recent and frequent - and leave the SEO up to some guy eating pizza in a back room?"

Here at Compendium, we are comitted to our clients' success and focus on the end result: helping you make more money. I think that is the easiest way to compare Compendium versus other available blog options.

Social Networks - the new shiny object obsession?

Friday, August 21, 2009 by Megan Glover

I've just spent the last couple of weeks eating, breathing and living Social Media and Blogging.

Between the Blog Indiana conference (Twitter search #BlogIndiana for all the great feedback) and yesterday's webinar Getting a Grip on Social Media with Chris Baggott and Kyle Lacy, now more than ever I feel enlightened and yet, beyond confused about this social media phenomenon.

After all this enlightenment about social media networks like Twitter, Facebook and Linkedin, etc.. I'm still 100% convinced that business blogging for search needs to be the force behind your social efforts.

Case in point... the funnel below shows an accurate representation of the volume of traffic that each online source yields (data taken from the Pew Internet and American Life Project):

I think the funnel speaks for itself in terms of where priorities should be placed within marketing teams. That's not to say marketers shouldn't invest time and resources into social media networks, but be cautious not to put the"cart before the horse".

At the end of the day, marketers are in business to earn business for their companies. And, sometimes we can get distracted by shiny new objects, heck - it's a lot easier for me to tweet compared to write a blog post. But, end goal in mind, marketers need to be allocating efforts where their prospects are turning and; overwhelmingly, that place is search.

Understanding the latest Gartner Hype Cycle & Social Media Adoption

Friday, August 21, 2009 by Chris Baggott

Corporate Blogging on Gartner Hype Cycle

The other day I posted this graph showing the latest of the Gartner Hype Cycle's and the accelerating adoption of Corporate Blogging.

It’s important to know what the stages of the Gartner Hype Cycle mean:

According to Gartner "Each Hype Cycle drills down into the five key phases of a technology’s life cycle."

Technology Trigger: A potential technology breakthrough kicks things off. Early proof-of-concept stories and media interest trigger significant publicity. Often no usable products exist and commercial viability is unproven.


Peak of Inflated Expectations: Early publicity produces a number of success stories—often accompanied by scores of failures. Some companies take action; many do not.


Trough of Disillusionment: Interest wanes as experiments and implementations fail to deliver. Producers of the technology shake out or fail. Investments continue only if the surviving providers improve their products to the satisfaction of early adopters.


Slope of Enlightenment: More instances of how the technology can benefit the enterprise start to crystallize and become more widely understood. Second- and third-generation products appear from technology providers. More enterprises fund pilots; conservative companies remain cautious.


Plateau of Productivity: Mainstream adoption starts to take off. Criteria for assessing provider viability are more clearly defined. The technology’s broad market applicability and relevance are clearly paying off.

How does this play between WordPress and Compendium Blogware? Open Source and blogging began with the Technology Trigger and went up the Peak of Inflated Expectations right?

The past two years blogging for business has waned because there was no ROI and the tools required technology people to run them coupled with the lack of security from the requirement of 'plug-in's' made them inappropriate for achieving meaningful business goals.

Why is Corporate Blogging now screaming up the ‘Slope of Enlightenment’? Because the benefits have begun to crystallize and become widely understood. This is about search and conversion. Engagement means happy customers, not happy “readers”....and Second & Third Generation products appear.... Wordpress is 1st generation. Compendium Blogware is Third Generation.

I'm working on a post based on yesterdays webinar drawing the comparison between the early days of email marketing and blogging and the evolution of data.

How does business blog software work?

Thursday, August 20, 2009 by Stephanie West

http://www.in.gov/statefair/fair/index.html

Last evening I went to the Indiana State Fair. I have never been before but I quickly realized the focal points: food, animals, rides, etc...

But what trumped them all was... THE FOOD.

There seemed to be hundreds of food stations. The food options were endless... hotdogs, hamburgers, tenderloin, Italian sausage, shishkabobs, chicken fingers, grilled cheese... The list goes on and on and on. Basically, I could get anything I wanted - covered in grease.

After having a tasty hotdog for dinner, we then had a delicious funnel cake. While we sat and ate, I was interested in all of the food options at this single event. All of the food stations were from the same vendor, but all offered a slightly different version of the same thing (greasy fair food).

So after thinking about all the fair food, I realized that it's not that much different than the way business blog software works. The blog software that Compendium offers focuses on keywords that are then found in search. Compendium's blog software seeks search engine optimization results. Translation: the keywords that you use in your posts are why your blog gets found in search.

This concept is very similar to the food at the fair. There are a variety of different food stations (comparable to the keywords in business blog software). All of those food stations have one thing (maybe two) in common: they all come from the same vendor (and they are all deep fried and covered in grease).

http://commons.wikimedia.org/wiki/File:HotDog.jpg

Now let's incorporate the search aspect. When I was searching for food at the fair, I went to an area that had many different types of food listed. This is similar to how someone goes about internet search. Go to your search engine, type in what you're looking for (i.e. fair food), and list of options appears. You then sort through those options for what is the most appealing. At the fair, I looked at all my options while standing in one place, saw the word "hotdog," then went to that station. I could have picked anything to eat at that point because it all looked delicious and was covered in grease, but the hot dog sounded most appetizing. It's about the search, and the appeal of finding what you are looking for.

This is how business blog software works - it's a variety of keywords (or food stations) that all relate to the business (or the vendor). Those keywords that you have in your search are what the business is blogging about. That is how your business is found in search.

And that is how the Indiana State Fair reminds me of Compendium's blog software...

Twitter takes the lead in online marketing

Monday, August 17, 2009 by Stephanie West

Twitter + Corporate blogging = Reaching Potential Customers

Online marketers have recently proven that companies using Twitter are reaching more potential customers than companies using Facebook.

In a recent study of Fortune 500 companies, 54% if the companies studied had a presence on Twitter. In comparison, only 29% of those companies had a presence on Facebook. The article suggests that more companies are choosing Twitter because of its "more mature feel, which may appeal to corporate culture better than Facebook’s younger, hipper platform." Click here to read the entire article.

Companies stated that the 4 main purposes for using Twitter include:

Company News
Customer Service
Marketing Promotions
Employee Recruitment

Considering those statistics, it is also important to recognize that 32% of those companies own a corporate blog. Of the possible social media combinations to use, the best combination for online marketing proved to be using Twitter and owning a corporate blog.

So if your company already has an account with Twitter and you're also considering a corporate blog - check out the business blog software that Compendium has to offer. Building a business blog will help you reach more potential customers...

Ask yourself - are you capitalizing all that social media has to offer? For more information on social media, sign up here for the next free Webinar: Getting a Grip on Social Media on Thursday, Aug. 20th at 1-2PM EST.

What the Internet can tell you about buying a bicycle.

Friday, August 7, 2009 by Megan Glover

I bought my first adult bicycle last night from our friends at the Bicycle Garage Indy (BGI).

For those of you who are a lot more "schooled" in biking than I, you probably know I didn't just buy a bike. Oh, no - I bought a bike then it dawned on me... well, how am I going to get it home? So, I bought a trunk carrier, then I realized if I wanted to ride this weekend I probably need a helmet. Oh and, don't forget the air pump!

Now, you might be thinking: why the heck make such an implusive buy on a Thursday evening?

In reality, it wasn't impuslive at all becuase I had done my research online before going to the store. I'd searched the Internet to to learn more about the type of bike to suit my needs, brands and most importantly, a local store that a.) carried the bikes I had narrowed down and b.) allowed me to test them out.

Turns out I'm not alone when it comes to online search before making an in store purchase. According to a 2009 study by eMarketer:

Web research has become a priority for value shoppers in today’s recession. Currently 86% of Internet users are online shoppers—they browse, research and compare products on the Internet, but do not necessarily buy online. As a result, though often ignored, store sales influenced by online research are three times higher than e-commerce sales.

For any brick and mortar store the moral of the study is this... people are going online to search for your products, don't under estimate the influence search plays in their purchases. That's why stores like BGI are blogging. They are utilizing their business blogs to get found in search and as a result are driving local traffic to their bicycle shop.

So, I'm curious... do you fit this mold? Are there any big purchases you've made lately that started with a search?

Results

Friday, July 17, 2009 by Mitch Burk

Results motivate us. I wrote a post a few weeks ago about results, but I believe that it is an important enough topic that it deserves repeating. In my post "Just like blogging, reality TV seeks results" I compared the work and drive that goes into a reality TV program.. all for what? Results.

If you think about it, the motivation we have for anything is the result that will come from it. If we eat, we will not be hungry... If we go to bed early, we won't be tired in the morning... And if we invest time and energy into a blog marketing campaign, we will see our business showing up in search and customers finding us.

Seem like some pretty strong results if you ask me. Maybe it's time to stop worrying about what we're doing now and how that's affecting us now and focus our attention in the future to the results of these actions. Compendium will help you use online marketing to provide results for you company!