So this is a pretty off topic post overall, so I will try to relate early here. 1. Our blogging platform allows your organization to control content --- social networks and forums generally do not. 2. These tools also DEPEND on interaction and content being contributed by your target market; blogs allow for the content and conversion without dependence on your potential clients. Okay --- so this is somehow related to the whole 'barrier' issues that brick & mortar stores saw with location...people only will go so far out of their way and do so much to buy from (if you are hard to find no one will come...just as if it takes someone a lot of clicks and sifting through forums or other social networking tools (wikis, niche social networking sites) to find out 'what your company is about').
Anyways --- I wanted to share this video I ran across today for the first time (it was originally posted in May on YouTube and I saw it here).
This video got me going and I had to find a way to relate this to our blogging platform. I love Facebook --- for some acquaintances this is the only way I communicate, I share and store all of my pictures here, I re-connect with old friends, network & find out about live music, events, etc. going on around my city. I understand there are risks (there are also risks of not plugging in and being a part of this), but with or without Facebook; data is and has been being collected on you by marketers for eons...get over it. Why does this bother people? It actually allows you to receive relevant ads and information; just as blogging with an SEO emphasis allows people to find relevant information (aka - your company) throught search. Remember, there is a HUGE difference between privacy and anonymity (which seems to be lost in the above video).
