Here at Compendium, we are huge advocates of blogging for search. Simply by having multiple blogs titled with the keyword phrases that your company wants to get found for (versus having a single corporate blog), you are dramatically increases your opportunity for sea ch engine optimization.
But the great thing is that this is not in place of all of the other reasons (all that jazz) why individuals and businesses typically start blogs - to identify with others on a human level, to share information and knowledge, to connect with others - those things stay intact, too.
Take our own blogs here at Compendium as a great example. We have tens of thousands of new people every month who are searching on phrases like "blogging best practices" and finding one of our blogs. When they arrive, they get to see real, happy people who are passionate about what they do sharing helpful information.
At the heart of blogging is still the idea of connecting with people on a personal level and giving them the information that they need and want. Compendium allows companies of all sizes and kinds (over 400 of them!) accomplish this while at the same making it easy for their prospects to find them online.
To see for yourself how Compendium makes this possible, just go here to schedule a quick online demo.
But the great thing is that this is not in place of all of the other reasons (all that jazz) why individuals and businesses typically start blogs - to identify with others on a human level, to share information and knowledge, to connect with others - those things stay intact, too.
Take our own blogs here at Compendium as a great example. We have tens of thousands of new people every month who are searching on phrases like "blogging best practices" and finding one of our blogs. When they arrive, they get to see real, happy people who are passionate about what they do sharing helpful information.
At the heart of blogging is still the idea of connecting with people on a personal level and giving them the information that they need and want. Compendium allows companies of all sizes and kinds (over 400 of them!) accomplish this while at the same making it easy for their prospects to find them online.
To see for yourself how Compendium makes this possible, just go here to schedule a quick online demo.
When I think "range," my mind immediately goes to golf or guns. Not ovens. Actually, there's only one oven-looking device on the first two google image search pages when you type in "range." So it's not at the top of other peoples' minds either. 
Picture this: You have written a great blog post. It is well-written and full of substantial content. You may even have included relevant pictures in order to capture your reader's eye. 
For example, I had a blog in my email marketing days called "Email Marketing Best Practices" and I think I still win that search most of the time today.
One of the most important pieces of information to have when measuring the success of any marketing or SEO tools is the number of conversions, leads generated, or data captured to put into nurturing campaigns. All of this data will eventually lead to a larger pipeline and more sales!
he majority of marketers are used to immediate reactions to their efforts, where winning organic search takes time. Therefore it is typically a resetting of expectations when it comes to a blog program or search marketing effort. 
Happy Halloween from Compendium! That cutie over there is my sweet little cousin Carter dressed up in his astronaut costume. He is my motivation for my Halloween post of the day. 5 spooky ideas for your next 5 blog posts that follow blogging best practices: 
New clients coming on board with Compendium are always wondering if they can see some of our best-looking templates . Obviously, "best" is a relative term - and when I say best I mean a template that has great calls-to-action, high conversion rates and high read times. Here are some of the templates that I send new clients to: 
blogging administrator. The main job of a blogging administrator is to approve and decline the blog content submitted by the company bloggers. But a great blogging administrator does much more. A great blogging administrator typically does the following as well:
