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Take a magnified look into your blogging strategy...

Friday, July 31, 2009 by Mitch Burk
Toys are so much better now than when I was a kid... My eight year old brother has a toy that is arguably the coolest form of entertainment ever created.  It's called the Eyeclops.  It looks like a mix between a webcam and a video game, but it is actually a microscope capable of magnifying images 200x's and projecting them on a television!

All of the sudden carpet becomes a giant bundle of yarn, hairs suddenly look more like trees, and a paper cut looks like the grand canyon.  The "up close and personal" look can reveal so much not seen on the surface.  Without magnification, we can only make certain assumptions and judgments based on the picture we create in our minds.  However, upon a closer look, we can discover the  complex design and intricate detail that goes into making everything we see work the way it does.

Blogging is no exception to this phenomenon.  To most people who only see a blog from a normal, surface level view, it looks like nothing more than a journal.  A blog appears to be a place where people post pictures and build networks with other bloggers.  But what would happen if you used the Eyeclops to look deep into the intricate workings of a blog? What sorts of potential and complex design would be found?

Compendium Blogware is your "Blogging Eyeclops."  When you use to blog as an online marketing tool, you instantly turn your blog into so much more than an online diary, and you pack your blog with the potential to fuel up your search marketing campaign.

Compendium also offers a more in depth look into how your blog is performing.  Every week you get an detailed look into the effectiveness of your blog strategy, as well as tips on how to learn more about blog marketing. 

In order to get a more detailed look into the blogosphere, why not sign up now for a free webinar or download a whitepaper here and let Compendium co-founder Chris Baggott explain the power locked inside a blog.


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Using Blogs to Generate and Nurture Demand into Closed Business.

Hosted by Richard Cunningham, VP Marketing of Right On Interactive and Chris Baggott Co-founder, CEO of Compendium Blogware. Thursday, December 3rd 2009.
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