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Online Business Blog

Tuesday, December 23, 2008 by Jason Gergely
When I hear the phrase "Online Business Blog" I think of a kind of journal that business professionals use to accomplish several different things. First, they do this to get the word out better about their company, what it has to offer, and how it can benefit you. Secondly, these business professionals are trying to express their feelings on your company. It can be a kind of like a journal but can be seen by anyone that wants to see. By allowing these employees to write posts, they can express themselves about the company and their job, and of course, since there is a content manager, the information put on your company website, will for sure be within your (or your administrator's) control.

Because an it is online, your blog MUST be attached to your company website. What good would a it do if it were not even attached to your website? It is completely ineffective if you don't. By attaching your blog to your website, you are helping with an easy transition from information search to sale of product or service. Basically what I am saying is LINK YOUR BLOG AND YOUR WEBSITE TOGETHER!

If you want to get more information on blogs for employees, look at Compendium's website. You can get information on the service as well as examples of how to set it up!


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